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Over time, both the number of advertisers and publishers grew exponentially. Advertisers wanted to reach the target audience to influence users so as to purchase, build brand awareness and affinity or promote an event. Publishers used to provide a web property whi
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URL stands for Uniform Resource Locator. It is a specific type of URI (Uniform Resource Identifier). The basic function of an URL is to locate an existing resource on the Internet. URL comes into picture when a web client requests a server for a resource. URL is a unique address, this unique address helps accessing files on the Internet. The basic way of reaching to a Continue Reading
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LinkedIn is a great platform to use if you are looking to grow your business profile or even expand your personal network. When used well, it can help you build brand awareness as well as bring traffic to your websi
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A video dominates the internet than any form of content types. Video marketing has a huge potential to deliver your brand message to the audience. As we close i
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We are in the digital age. Now, more often than not, we rely on the digital platforms for almost every need of ours. But with the advent of newer and advanced technologies, these platforms have also become a breeding pla
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Why now-a-days companies go with ecofriendly products? This is one way how companies track behavior of consumers. When consume adopts sustainable behavior advertising agencies track it. This helps to understand consumer behavior and adjust advertising s
