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Advertising in the Digital Era
With the advent of the ad server, marketing through the Internet opened new frontiers for advertisers and contributed to the "dot-com" boom of the 1990s. Entire corporations operated solely on advertising revenue, offering e
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Advertising in 16th to 19th Century
Modern advertising began to require a form with the arrival of newspapers and magazines within the sixteenth and seventeenth centuries. The initial weekly gazettes appeared i
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3 ways in which brand image impacts customer loyalty
Brand image is the current outlook of the customers about the brand. Brand image is a deciding factor that determines the sales of a product and it is very
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3 LATEST VIDEO MARKETING TRENDS AND THE REASONS TO FOLLOW THEM
If you are running a business, then you know how important it is to keep up with the latest marketing trends as it allows you to stay ahead of your competitors. And, also the year 2020 has changed everything around us becau
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